Inspired by the company founder’s adoration for makeup and driven to create a range that is both safe and nourishing for the skin, theroom had the inventive task to reflect this sense of comfort and replenishment through Bare Blossom’s packaging. With Bare Blossom’s range one of the safest on the beauty market, theroom encompassed the assurance and security promised by the brand through the gentle and welcoming colour palette. The accompanying non-abrasive and softly whimsical quality of the imagery further enhanced the brief for a gentle and comforting packaging that would interest consumers. The finished packaging saw an overjoyed client and a customer base that swiftly understood the compassion and genuine nature Bare Blossom sought to portray through their packaging.