AMMA: Australian Mines and Metals Association

Australian Mines and Metals Association (AMMA) came to theroom to collaborate on a Toolkit to deliver a comprehensive knowledge base on gender diversity in the resource industry. This project was produced for the Australian Women in Resources Alliance (AWRA), a national workforce gender diversity initiative delivered by AMMA.

The toolkit was designed to be separated into 12 sections. We delivered this by designing a tab ring binder format. This ensured the toolkit was easy to use and navigating the booklet was intuitive. The use of the ring binding also enabled AWRA the flexibility to update or expand on sections in the future if they needed, without having to reprint the entire document. The size of the document was taken into consideration and kept small enough to make it easy to hold and reference.

theroom decided on a hard cover folder option to provide longevity of the folder with a diecut sleeve on the inside back cover for further versatility.  The design was kept inline with the AWRA corporate colours of green and blue and the soft curve of the logo font was replicated throughout the layout to incorporate the flow of the AWRA brand into the overall look and feel.

theroom collaborated with AMMA and AWRA on:

  • AWRA Ringbinder Toolkit design and print
  • Categories:

    Graphic Design
  • Client:

    AMMA: Australian Mines and Metals Association

We Can Create Something Amazing For You Too!